Voters are the central core to any election.

Without voters no democracy could take place, and there would in turn be no election. At some time during every presidential campaign the topic of voter turnout becomes important, this election will be no different. Every candidate, no matter what party they are a member of, will at some point work to encourage more people to vote. Generally the candidates not only work to encourage registered voters to actually vote, but they often encourage the youngest voting generation to register and vote for the first time. When someone votes for the first time they are legally allowed to it makes it much more likely that they will continue to vote for the rest of their lives. This is an important aspect of any election due to vast amount of votes to be won from this area. A candidate can win votes from this by encouraging people to vote, the candidate not only encourages them to vote but also helps them with registering as well as other things. All of this makes the candidate look better and raises the chance of him or her receiving that person’s vote.

Year after year the voter turnout in America is a very low percentage of those who are actually eligible to vote. The most recent vote turnout data shows that just under 50% of the people within the voting age actually voted in the 2000 election. This low percentage is actually an improvement over the 1996 election albeit a small improvement. This improvement is encouraging to everyone, but political parties and candidates still have lots of work ahead of them to win the vote of new voters through campaigns such as “Rock the Vote” and “Get Out the Vote”. Both of these projects are designed to encourage younger generations to register and vote, as well as encourage older citizens to vote in upcoming elections. Commonly people choose not to vote because they think their vote “isn’t important” little do they know that their vote is extremely important to the American democratic process. Often presidential candidates will directly say “your vote is important to me” in reality that candidate is correct, each vote is of extreme importance. Each individual vote might not have any direct impact on the outcome of the election, but a large group of non-voting citizens can have a dramatic effect on an election when they start voting. Overall the American system of democracy is based on the voter, and without them the system will fall apart.

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